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Watches

With a TOO LATE watch you are always on time for the appointment with style!
Choose the inimitable character of a timepiece with a contemporary spirit: wear the creativity of visionary designers and play with a practical, ironic and functional accessory.

TOO LATE Silicone watch: the brand’s icon

The biggest icon of the TOO LATE catalogue is definitely the silicone watch, the product that in its first form has contributed decisively to the brand’s success and popularity. Everything, in fact, comes from the concept of time (not to be wasted, to invest, to live), and what accessory could better embody the dynamic and recurring philosophy of the brand than the watch? Read on to find out how TOO LATE’s first insight evolved from the very beginning until reaching the latest models available.

TOO LATE Silicone watch: from the ORIGINAL to the first smart watch
The TOO LATE catalogue includes a wide range of unisex coloured silicone watches designed to meet the tastes and needs of the most diverse persons. Available in a variety of styles and colours, the colourful rubber watches designed and produced by the brand are extraordinarily versatile and can be successfully combined with the smartest and most elegant outfits as well as those that are fiercely casual and informal.

Rubber and LED watch: a TOO LATE classic
The concept of the LED silicone watch is what led to the birth of the ORIGINAL model, an extralight accessory with an incredible weight of 15 grams available in many monochrome variants. Unisex, minimalist and timeless, this rubber wristwatch with LED dial is water resistant, very easy to use (just a touch reveals time and date) and totally free of metal components. The irresistible plus? Original and distinctive packaging: the iconic glass jar with logo and cap coordinated with the product.
Of course, the ORIGINAL model is not the only silicone LED watch available in the catalogue: next to the most classic among the TOO LATE models we also find the essential LED One, the night owl LED Aurora model, in a special silicone that lights up in the dark, and several Remix variants of the classic model enriched by particular decorations or textures.

Silicone watches: the MASH-UP LINE
The accessories of the MASH-UP line are inspired by the classic watches with a rubber strap but bring their key characteristics to the highest levels creating an assortment of rubber watches featuring an adjustable strap and interchangeable dial designed for a continuous mix & match able to best express the style and mood of the moment through sparkling and spontaneous combinations.
The watches with silicone strap and removable MASH-UP dial are available in different sizes (slim, regular and fat) and combinatorial variants. Whether you’re looking for a refined looking rubber men’s watch or a feminine accessory with a creative spirit, MASH-UP has the right combination for you.

Colourful rubber watches: the smart touch
In the vast assortment of colourful silicone watches designed by TOO LATE, we could not leave out a smart watch: this is how REVO was born, a revolutionary smart watch with latest generation features, interchangeable straps in full TOO LATE style and a smartphone app compatible with Android and iOS. Monitor health, movement and fun with the tasks specifically for them, without giving up the sophisticated look of a real designer silicone wristwatch.

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